Opening hours:

Wednesday ......................................12 noon  -  7 pm

Thursday, Friday & Saturday......10 am   -   5 pm

Sundays...(except July & August)...12 noon  -  3 pm


Evening Gowns & Cocktail Dresses

 *  One of the largest stockists of evening gowns, prom, graduation & leaver's ball dresses in the Midlands.

 *  Widest choice of quality evening dresses at reasonable prices. Full length evening gowns start at £159 with most under £259, but you can spend up to £500 for that special WOW! dress

 *  Widely regarded as THE premier evening wear stockist with unrivalled choice, quality, value & service.

 *  Relaxed, friendly atmosphere, personal service and honest advice.

 *  NO high pressure selling - we help you to buy the perfect evening dress or for you.

 *  We always stock sizes 6 to 24

Sorry, but…

We don't sell online or by mail order (and therefore don't have a brochure), because we feel its important for you to visit our shop where you can see all the colours and styles available and - most importantly - try them on and be sure you are getting the perfect dress, because the fit and how your dress makes you feel  is everything.

We don't hire as we feel its far more cost effective to buy


Below are just a few images from our range - many more in store

            Visit our Prom Dresses page for even more new styles . . . .

PLEASE NOTE, we're nearing the end of the season, and whilst we have lots  in stock, some styles shown below may not be available , so please check availability before travelling

Autumn/Winter Ranges Arriving NOW new images being loaded very soon

Amazing dresses and lovely people
Catherine from Kettering
Great service, very helpful, no pushy saleperson but attentive enough to feel like you mattered!!
Janet, via
Great fun, lovely dress
Jo from Rotherham
Love the dress - so easy to buy. Thank you
Imogen from Banbury
Fantastic people, amazing shop! Will be back next year.
Hayleigh from Germany
Walked in an ordinary girl - walked out a movie star.
Sam from Leicestershire
Saw the website. fab! So helpful, knows his stuff. Great choice and service!! Highly recommend.
Cheryl from Sheffield
What a wonderful shop - helpful, and great atmosphere
Abi from Northamptonshire
Loved the service - you're a star - and I've got the perfect dress thanks to you
Sue from Desborough
Fabulous collection of prom dresses
Tracey & Charlotte from Somerset
Inspirational advice, service with a smile, THE RIGHT DRESS!
Kate from Cheshire
Perfect service, perfect dress. Thank you
Olivia from Peterborough
Thank you, thank you, thank you.........for the second year!!
Jo from Bedfordshire
Caterpillar into a butterfly!! Thank you xxx
Sophie from Lincolnshire