Opening hours:

Wednesday ......................................12 noon  -  7 pm

Thursday, Friday & Saturday......10 am   -   5 pm

Sundays...(except July & August)...12 noon  -  3 pm

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Evening Gowns & Cocktail Dresses

 *  One of the largest stockists of evening gowns, prom, graduation & leaver's ball dresses in the Midlands.

 *  Widest choice of quality evening dresses at reasonable prices. Full length evening gowns start at £159 with most under £259, but you can spend up to £500 for that special WOW! dress

 *  Widely regarded as THE premier evening wear stockist with unrivalled choice, quality, value & service.

 *  Relaxed, friendly atmosphere, personal service and honest advice.

 *  NO high pressure selling - we help you to buy the perfect evening dress or for you.

 *  We always stock sizes 6 to 24

 
Sorry, but…

We don't sell online or by mail order (and therefore don't have a brochure), because we feel its important for you to visit our shop where you can see all the colours and styles available and - most importantly - try them on and be sure you are getting the perfect dress, because the fit and how your dress makes you feel  is everything.

We don't hire as we feel its far more cost effective to buy

 

Below are just a few images from our range - many more in store

            Visit our Prom Dresses page for even more new styles . . . .

PLEASE NOTE, we're nearing the end of the season, and whilst we have lots  in stock, some styles shown below may not be available , so please check availability before travelling

Autumn/Winter Ranges Arriving NOW new images being loaded very soon

This is the only place to come! We'll be back.
Mrs R. L. from Norwich
Amazing service, very helpful. I now have a great dress for the ceremony
Tammy from Cornwall
What a dream visit - couldn't have been nicer people to deal with
Tash from Lincolnshire
Awesome service and a great selection of dresses. Definitely my dress shop of choice.
Anita via www.facebook.com/BallGownHeaven
Thank you for your fabulous service - I love my dress
Hannah from Lincoln
Love this place - makes you feel so comfortable. Amazing dresses
Kim & Vicky from Leicester
Lovely shop, amazing dress, best customer experience. Thanks so much
Kerrie from Loughborough
Perfect service, perfect dress. Thank you
Olivia from Peterborough
Absolutely love this place!!! The service was second to none!! Will definitely be back here again!
Dawn, via www.facebook.com/BallGownHeaven
Great range, great advice and came away with a lovely dress.
Kate from Hampshire
Three gorgeous dresses from here now! Excellent staff who are very helpful
Amy, Hayley & Anne from Lincolnshire
Great service, lovely dresses - spoilt for choice!!
M. T., from High Wycombe
Love the dress - so easy to buy. Thank you
Imogen from Banbury