Ball Gown Heaven
View our dress of the week

Prom Dresses

  • One of the biggest leavers' ball & prom dress shops in the Midlands and one of the longest establshed in the UK
  • Huge choice of quality prom dresses at reasonable prices, starting at £159 for a full length gown, with most under £269, but you can go up to £500 for that special WOW dress
  • We're famous because so many satisfied customers have recommended us to their friends
  • Buying your prom/leavers' ball dress should be fun and enjoyable, so we offer friendly service and honest advice
  • No pushy sales techniques - we're here to help you buy the right dress for you.
  • We specialise in expert, personal service, and do not offer dress hire, mail order or online services.
  • We always stock sizes 4 to 24.
  • We keep a record of dresses we sell to every leavers' ball and prom - so no-one at your event gets the same one as you.

One of the most highly regarded stockists of Prom Dresses in the UK

YOU DON'T NEED AN APPOINTMENT - just come in, try as many as you like, and we'll help find your perfect dress


Ball Gown Heaven has been supplying dresses for public school leavers' balls for many years.

We cater specifically for this market and those of you who want a simple, elegant look with less (or no) "bling"


Here's a selection from our prom dress range - lots more in store

A WORD OF WARNING - There are many shops who claim to stock a zillion of dresses from dozens of designers. They may have LOADS of photos on their website, but only stock a small amount and expect you to try one or two dresses to find your size, and then order your dress from the maker's catalogue.

We ONLY show photos of dresses we will have in stock (which can be 700+), so you see the actual dress, feel the fabric, and KNOW what you're getting.


Our prom season is now over, but some styles may still be available

- so please check before travelling for a specific style

Beaded, halter neck, backless evening/prom dress with pleated skirt

Jersey, strappy back, sexy, evening dress

NEW

Grecian jersey evening/prom dress with beaded netting back and side panels

Jersey backless dress with beading bust line REDUCED

Second to none service - fab afternoon!!

Olivia & Nikki from Wellingborough

NEW

ALL GONE

SOLD OUT

NEW

Chiffon, high neck, jewelled bodice, a-line prom dress

Sexy, plunge neckline, jersey evening gown

Fab service - WELL worth the drive!!

Claudia & Livvie from Reading

NEW

Lace fishtail prom dress with full length sequin & bead detail

Turtle neck jersey & lace backless dress

NEW

Chiffon prom dress with beaded waistband and halter

NEW

Sexy, jersey evening gown with cutouts & metallic highlights

Found a perfect dress with perfect advice.

Emma from Lincoln

NEW

REDUCED TO CLEAR

NEW

Jersey, high neck, backless evening dress with beaded collar & back straps

NEW

Strapless, jewelled, fishtail prom dress

NEW

One left - size 10

Found the perfect dress! Staff were lovely - would come again.

Megan from Oxford

NEW

REDUCED TO CLEAR

NEW

Jersey evening dress with beaded top and peplum

NEW

Plunge neckline jersey evening gown with low jewelled netting back

NEW

DUE IN FOR 2016 PROM - Sexy jersey two piece with sequin bands

Had a lovely couple of hours - lovely people

Rachel & Sharon from Kettering

NEW

Chiffon and lace, REDUCED

NEW

Jersey evening/prom two piece - 25% OFF

NEW

Plain jersey, fitted evening gown with mesh midriff

NEW

SOLD OUT

Leaving with a beautiful dress and feeling great - huge range and fantastic customer service!!

Pria from Leicester

NEW

Backless, monochrome, jersey, evening dress with beaded lace centre panel

NEW

Cowl neck chiffon evening gown - REDUCED TO CLEAR

NEW

Fishtail lace prom dress with bead & sequin bust detail

Jersey evening gown with beaded netting side panels

Beautiful dresses - excellent service. Thank you

Fiona from Loughborough

NEW

ALL GONE

A-line chiffon prom dress with straps

NEW

Chiffon, plunge neckline prom dress with lace-up back SOLD OUT UNTIL LATE JULY

NEW

Chiffon prom dress with jewelled bodice & straps - REDUCED

Service was excellent and really friendly. Thank you

India from Ipswich

NEW

Jersey & lace, backless evening/prom dress - LAST FEW

BACK AGAIN for 2016 Super-stunning jersey evening gown with sequin banding

NEW

Chiffon jewelled bodice prom dress plunge neckline - REDUCED

NEW

Black lace evening dress with embroidered floral motif

OMG! Amazing experience - I felt like Julia Roberts!

Lisa from Tamworth

NEW

One left - size 10

High neck, chiffon Prom dress with beaded bodice

NEW

REDUCED TO CLEAR

Figure hugging, jersey, high necked evening gown in stock now - also available in red & black

Awesome service and a great selection of dresses. Definitely my dress shop of choice.

Anita via www.facebook.com/BallGownHeaven

Strapless, fishtail prom dress with see-through panels

NEW

Chiffon, backless prom dress with jewelled detailing - LAST FEW

NEW

REDUCED TO CLEAR

NEW

Printed chiffon halter neck evening/prom dress

What a dream visit - couldn't have been nicer people to deal with

Tash from Lincolnshire

SOLD OUT

Jersey one shoulder dress with see through panels and thigh split

A real red carpet dress - jewelled top & plain jersey, thigh split & low V back

ALL GONE

My 6th visit - the amazing service gets better every time! Thank you xxx

Emma from Nottingham

NEW

ALL GONE

Chiffon, high neck, beaded, semi fishtail evening gown with see-through back

In stock now - Super sexy, beaded, two piece, evening gown

Strapless chiffon prom dress REDUCED TO CLEAR

Inspirational advice, service with a smile, THE RIGHT DRESS!

Kate from Cheshire

NEW

Backless, jersey, halter neck, prom/leavers' ball dress

Sequinned back-strap, strapless prom dress

Sexy, jersey, backless evening dress with cut outs & thigh split

Last few

Absolutely love this place!!! The service was second to none!! Will definitely be back here again!

Dawn, via www.facebook.com/BallGownHeaven

Just arrived - Strapless chiffon prom dress with lace-up back

Back again for 2016 Proms

Just arrived

SOLD OUT

Excellent service, very patient, & we both left with smiles

Toni & Kim from Debyshire

Strapless chiffon prom dress with beaded bodice

Jersey backless halter neck evening gown

Plain jersey evening dress with cut outs

IN STOCK NOW

2nd visit - stunning dresses, fab help & great entertainment! Thank you

Pam & Bethany from Nottingham