Ball Gown Heaven
View our dress of the week

Prom Dresses

  • One of the largest and longest established leavers' ball & prom dress shops in the UK
  • Huge choice at reasonable prices, from £189 for a full length gown, with most under £269, & up to £399 for that special WOW dress
  • We're famous because satisfied customers recommend us to their friends
  • Buying your dress should be fun and we offer friendly service and honest advice
  • No pushy sales people - we're here to help you find the right dress for you.
  • We specialise in personal service, so we do have mail order or online services.
  • We always stock sizes 4 to 24.
  • We keep a record of dresses we sell to every leavers' ball and prom - so no-one at your event gets the same one as you.

YOU DON'T NEED AN APPOINTMENT - just come in, try as many as you like, and we'll help find your perfect dress.

N.B. At peak times (notably at weekends from January to May) we can get very busy, so there may be a short wait to be served.

 


     Here are just a few of our prom/leavers' ball dresses - lots more in store

      Many shops claim to stock a zillion dresses from dozens of designers, but only have a few to try, and expect you to order from the maker's catalogue. We have every dress shown here in stock and many more besides.

NEW

Two piece prom dress with layered tulle skirt

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Due in for 2018 - Crepe strapless dress with beaded arm band and matching choker necklace

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Chiffon cold shoulder dress with lace applique bodice

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Matte satin high neck dress with side cut outs

Thank you so much for the advice and attention given to us. Beautiful dress x

Ellie & Sarah from Burton upon Trent

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Chiffon halter prom dress with ruched bodice and lace-up back

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Jersey backless evening dress with bar bead trim

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Plain, plunge neckline, jersey evening dress with open back

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Backless jersey prom dress with beaded top and thigh split

What a wonderful experience for a fussy girl!!

Mrs C from Rugby

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Silver grey jersey evening dress with bead neck detail

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JUST ARRIVED

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Mesh two-piece with lace applique bodice and lace-up back

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Plain satin, plunge neck, evening gown with open back

240 miles - worth every one! Perfect customer service

Tracey from the Lake District

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Jersey two piece with diamante waist trim

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Chiffon high neck prom dress with enclosed back

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Off the shoulder jersey evening gown with beaded bodice and straps

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Backless jersey evening gown with beaded straps and waist band

I was like a child in a sweet shop. Must visit again.

Coleen from Staffordshire

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Stunning, beaded print, A line, chiffon, prom dress

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Fishtail prom dress with sequin side panel

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Arriving for 2018 - Jersey backless dress with beaded jewel neck

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V neck, A-line, chiffon prom dress with beaded bodice

Return yearly, and always a beautiful dress to buy

Kristina from Derbyshire

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JUST ARRIVED

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Crepe off-the-shoulder v-neck evening dress with arm detail

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High neck, jersey, backless dress with crystal collar, straps and back line

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Grecian chiffon prom dress with laced back

Amazing assistance, knew exactly what I wanted, thank you!!

Courtney from Northamptonshire

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Jersey halter evening dress with lace applique bodice

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JUST ARRIVED

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Jersey v-neck two-piece with strappy cut out back

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Jersey backless evening dress with side cut outs

The most helpful, lovely and knowledgeable people! Amazing

Selina from Donington, Lincolnshire

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Plain satin, v neck, fishtail ball gown

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High neck jersey evening gown with beaded, cross strapped open back

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Jersey v-neck evening/prom dress with lace applique on sides and back

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A line, chiffon, ball gown with self coloured, beaded bodice

Absolutely love this place!!! The service was second to none!! Will definitely be back here again!

Dawn, via www.facebook.com/BallGownHeaven

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Due in for 2018 - Stretch matte satin v-neck lace-up dress

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JUST ARRIVED

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ALL GONE

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High neck jersey dress with keyhole back & jewelled top

What a dream visit - couldn't have been nicer people to deal with

Tash from Lincolnshire

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JUST ARRIVED

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Chiffon dress with centre-front mesh insert and lace-up back

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Jersey dress with applique straps and back

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A line chiffon prom dress with beaded bodice & sleeves

Thank you for your help, the customer service was excellent and really made the experience.

Kerry, Nottinghamshire

NEW

Backless,satin fishtail dress with plunge panel & crystal collar and backline

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Prom 2018 style coming soon

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Jersey dress with lace-up strap detailed back

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Jersey evening gown with lace midriff & nude mesh back

Great service, lots of good advice & a beautiful dress and bag

Katherine from Leamington Spa

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Keyhole back jersey evening gown with self coloured beading

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Chiffon, 3/4 sleeve. A line prom dress with lace applique

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Crepe jersey v-neck dress with wrap tie back

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JUST ARRIVED

Awesome service and a great selection of dresses. Definitely my dress shop of choice.

Anita via www.facebook.com/BallGownHeaven

NEW

A line chiffon dress with contrast bodice

Jersey two-piece with lace applique top

NEW

Chiffon, backless a line ball gown with beaded high neck top

Chiffon, plunge neckline prom dress - back again from 2018

Second to none service - fab afternoon!!

Olivia & Nikki from Wellingborough

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Fitted jersey evening dress with beaded top and cutaway sides

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Mesh v-neck dress with lace applique

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High neck chiffon prom dress with crystal encrusted bodice

Strapless, fishtail prom dress with see-through panels

Great service, very helpful, no pushy saleperson but attentive enough to feel like you mattered!!

Janet, via www.facebook.com/BallGownHeaven

NEW

High neck chiffon prom dress with keyhole back

NEW

Chiffon high neck mini dress with full length over skirt

Lace fishtail prom dress with full length sequin & bead detail

Plain jersey evening dress with cut outs

Found the best dress ever - awesome service

Keeley from Hemel Hempstead

NEW

Demi satin A line halter neck dress

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Just Arrived - Jersey two piece with beaded top

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JUST ARRIVED

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Jersey high neck prom dress with beaded cross strap back

Fabulous. Lots of help & support. Will be recommending

Sarah from West Nottinghamshire

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Cross back, satin, halter neck evening gown with beaded straps

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Simple jersey dress with gunmetal beaded neck detail

Jersey evening gown with beaded netting side panels

Sexy, plunge neckline, jersey evening gown

Love this place - makes you feel so comfortable. Amazing dresses

Kim & Vicky from Leicester

NEW

High neck, jersey, column dress with mesh & beaded strap detail sides & back

NEW

Grecian, v neck, chiffon evening gown with laced back

High neck, chiffon Prom dress with beaded bodice

Grecian jersey evening/prom dress with beaded netting back and side panels

Very helpful & friendly - lovely dresses!

Annabelle from Leamington Spa

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JUST ARRIVED

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Elaborately beaded, high neck dress with plain jersey split thigh skirt

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Plain, bardot neckline evening dress in stretch satin

Plain, pleated chiffon, form flattering, evening gown

Great service except for Adrian.... ha! ha! ha! He's amazing xxx

Jane from Pershore

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JUST ARRIVED

Turtle neck jersey & lace backless dress

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Jersey, fitted, two piece prom dress

Floral print, a-line, backless, chiffon, prom dress with plunge neckline

Fantastic warm & friendly service, and the most beautiful dresses

Victoria from Peterborough

NEW

Simple, satin, v-neck ball gown

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Just arrived - temporary photo

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Just arrived - temporary photo

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Just arrived - temporary photo

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Just arrived - temporary photo

A real red carpet dress - jewelled top & plain jersey, thigh split & low V back

REDUCED - A-line chiffon prom dress with beaded halter top

REDUCED - Plain jersey, off the shoulder, sleeved evening dress

REDUCED - High necked, taffeta, two piece, prom dress with layered fishtail

REDUCED - lace ball gown with tiered organza fishtail

REDUCED - A-line, two piece, taffeta prom dress with beaded top

REDUCED - Backless, jersey, halter neck, prom/leavers' ball dress