Opening hours:

Wednesday .........................................12 noon  -  7pm

Thursday, Friday & Saturday........10am   -    5pm

Sunday........(until the end of April)......... 11am   -   3pm

Dress of the week!

Prom Dresses

  • One of the biggest leavers ball & prom dress shops in the Midlands
  • Widest possible choice of quality prom dresses at reasonable prices, starting at £159 for a full length gown, with most under £269, but you can go up to £500 for that special WOW dress
  • We're famous because so many satisfied customers have recommended us to their friends
  • Buying your prom dress should be fun and enjoyable, so we offer friendly service and honest advice
  • No pushy sales techniques - we want you to buy the right prom dress for you.
  • We always stock sizes 6 to 24.
  • We keep a record of all prom dresses we sell - so nobody at your prom gets the same one as you.
Sorry, but…

We don't sell online or by mail order (and therefore don't have a brochure), because we feel its important for you to visit our shop where you can see all the colours and styles available and - most importantly - try them on and be sure you are getting the perfect dress, because how it fits and how your dress makes you feel is everything.

We don't hire as we feel its far more cost effective for you to buy

Here's a selection from our prom dress range - lots more in store

PLEASE NOTE - There are many shops who claim to stock hundreds of dresses (or thousands) and have LOADS of photos on their website, but really they only stock a small amount and expect you to try one or two dresses to find your size, and then order your dress from the maker's catalogue.

We ONLY show photos of dresses we will have in stock (which can be up to 700), so you can see the actual dress, feel the fabric and KNOW what you're getting.

Thank you for making me feel a million dollars.
Carolyn from Bedfordshire
Awesome service and a great selection of dresses. Definitely my dress shop of choice.
Anita via
The dress of my dreams!! Thank you - see you in 365 days
Hannah from Leicestershire
Very enjoyable, very friendly & helpful. Lovely dresses
Olivia from Mansfield
Very helpful and friendly service. Well worth the visit.
Annaliese from Huntingdon
Absolutely love this place!!! The service was second to none!!
Dawn, via
Fantastic - so helpful
Ashley from Market Harborough
Amazing assistance, knew exactly what I wanted, thank you!!
Courtney from Northamptonshire
Very, very helpful people! Made me feel like a princess
Melissa from Loughborough
Absolutely love this place!!! The service was second to none!! Will definitely be back here again!
Dawn, via
Thank you for your fabulous service - I love my dress
Hannah from Lincoln
Thank you so much for all your care and patience. This shop is down for a definite further visit!
Jane from North Nottinghamshire
Brilliant service - so much fun! Found the perfect dress
Katie from Coventry
Last minute rush.... Friendly service, found the perfect dress. Thank you
Jo from Spalding, Lincolnshire
Love the dress - so easy to buy. Thank you
Imogen from Banbury
Really helpful, friendly service.
Zoe, from Surrey
Walked in an ordinary girl - walked out a movie star.
Sam from Leicestershire
I was like a child in a sweet shop. Must visit again.
Coleen from Staffordshire
Annual visit, great people, unique experience & quality products
Mel & Julie from Northampton